Luoensi Clean Water Business School: How to do a good job in customer service and shaping

At 7 PM on February 14th, the first class of 2023 online live course of Luoensi Water Purification Business School Wolf will be taught. The theme of this course is "How to do well with old customers and build reputation of water purfier stores". The course will be taught by Director Zhang of North District of Marketing Department of Luoensi. The number of users reached 7,800 and the number of interactions reached 55,9

Director Zhang from the importance of old customer service, how to do a good job of old customer service, old customer relationship maintenance three aspects of detailed analysis and explanation of the Lornes brand systematic professional customer service process, water purifier is a strong service industry, do service is to do word-of-mouth, to word-of-mouth cast the brand.

Director Zhang first talked about the importance of old customer service, water purifier belongs to the home improvement and building materials industry, old customer channels account for a certain proportion, especially in the past three years of the epidemic period, all the physical stores are affected by the flow of people, more need to introduce old customers and home improvement and building materials industry flow. In the maintenance of old customers, to join the seven or eight years of Luoensi flagship store in Henan Province Shangqiu City Luoensi water purification Guo said a classic words: we talk about customers is talking about friends, customers are not God, customers are our friends.

When we choose a brand, we are very willing to accept the opinions of neighbors or friends around, old customers recommend new customers, the turnover rate is more than 80%. Paying attention to the service and maintenance of old customers can not only improve the brand reputation, but also bring about a doubling of profits. Under the fermentation of the Internet, it can even realize the fission word-of-mouth communication and expand the brand influence.

So how to do a good job of regular customer service? First of all, we should establish a good customer service electronic file, customer purchase time, name, contact information, product model, installation date, home address, contact person, water purifier next replacement filter element and other details, which is the basic information of brand customer service. Then it is to strengthen the management of after-sales masters. After-sales masters stand on the front line of after-sales battlefield, and they have direct face-to-face contact with customers. Good management of after-sales masters is the key to good after-sales service. Then fill in the Loynes product service sheet, leave a maintenance card on the machine, and call back later.

Director Zhang said that the important link of good old customer service is to do hospitality relationship maintenance, can make our store business twice the result with half the effort. Although human beings have entered the era of mobile Internet, online shopping and short video, our way of life has changed a lot, but the essence of business has not changed, the essence of business is value exchange, through products or services to help others, get the recognition of customers can get resources and wealth, why the epidemic period, Some stores can achieve 30%~40% growth in sales performance, which is the difference in the number of customer resources in hand.

If a brand wants to occupy the market quickly, it needs excellent product quality and systematic and professional service, which are mutually complementary and indispensable. If brand terminal stores want to open the local market, they need to develop customer resources through multiple channels and cannot follow the old rules. Detailed courses about the installation and after-sales service process of Luoensi and how to maintain the customer relationship can be learned on the platform of Luoensi Clean Water Business School.